The Tobacco Prevention and Control Program (TPCP) at the Utah Department of Health uses comprehensive, evidence-based strategies to reduce tobacco use and tobacco-related disease and death in Utah. The Utah population has the lowest smoking rate in the nation and thus presents exciting challenges in this area. The TPCP currently has an opening for a marketing liaison.
Interested applicants can apply by going to https://statejobs.utah.gov/ , Req/Job Announcement #25997. The job announcement will close at midnight on Sunday, March 11, 2012.
Job Characteristics:
· Oversee the Tobacco Prevention and Control Program’s (TPCP) mass media and marketing efforts.
· Oversee the media contract; negotiate contract and related amendments, monitor and approve work plans and expenditure requests, process invoices.
· Supervise creative development and media production.
· Facilitate communication and coordination between media contractor and other TPCP partners.
· Process Requests for Proposals when needed.
· Ensure marketing campaign is appropriately evaluated and research based; assist external evaluation contractor with media evaluation activities, ensure market research activities are conducted and results are used appropriately, analyze other similar campaigns that have been successful.
· Manage public information and public relations support for the TPCP.
· Serve as TPCP spokesperson for media inquiries and interviews, oversee the development and implementation of TPCP’s public relations plan.
· Assist with developing and framing media messages for TPCP and its partners, coordinate TPCP Marketing Approval procedures.
· Address public questions and concerns, prepare materials and communications representing TPCP’s objectives and activities.
· Serve as consultant to TPCP contractors in developing media campaigns, media events, and public relations efforts.
The Tobacco Prevention and Control Program (TPCP) at the Utah Department of Health uses comprehensive, evidence-based strategies to reduce tobacco use and tobacco-related disease and death in Utah. The Utah population has the lowest smoking rate in the nation and thus presents exciting challenges in this area. The TPCP currently has an opening for a marketing liaison.
Interested applicants can apply by going to https://statejobs.utah.gov/ , Req/Job Announcement #25997. The job announcement will close at midnight on Sunday, March 11, 2012.
Job Characteristics:
· Oversee the Tobacco Prevention and Control Program’s (TPCP) mass media and marketing efforts.
· Oversee the media contract; negotiate contract and related amendments, monitor and approve work plans and expenditure requests, process invoices.
· Supervise creative development and media production.
· Facilitate communication and coordination between media contractor and other TPCP partners.
· Process Requests for Proposals when needed.
· Ensure marketing campaign is appropriately evaluated and research based; assist external evaluation contractor with media evaluation activities, ensure market research activities are conducted and results are used appropriately, analyze other similar campaigns that have been successful.
· Manage public information and public relations support for the TPCP.
· Serve as TPCP spokesperson for media inquiries and interviews, oversee the development and implementation of TPCP’s public relations plan.
· Assist with developing and framing media messages for TPCP and its partners, coordinate TPCP Marketing Approval procedures.
· Address public questions and concerns, prepare materials and communications representing TPCP’s objectives and activities.
· Serve as consultant to TPCP contractors in developing media campaigns, media events, and public relations efforts.
By: Heather Fairall on March 2, 2012
at 4:42 pm